Garrett Collier

I’m a social media strategist and content producer specializing in viral content, audience growth, and high-impact digital campaigns. With experience spanning live events, stand-up comedy, and brand marketing, I craft data-driven strategies that not only engage audiences — they deliver measurable results.

As a Social Media Coordinator at Insomniac Events, I’ve led and supported marketing for festival brands totaling 2M+ followers. I’ve directed on-site media coverage, executed trend-driven content initiatives, and scaled follower counts by the tens of thousands. My campaigns have generated over 65 million views across platforms, including viral wins like 24M+ views on a single Facebook post for Countdown NYE and 9.2M views on TikTok for Beyond Chicago.

Before Insomniac, I helped grow an indie comedy studio to over 200K followers, producing and editing 70+ stand-up specials for platforms like Amazon Prime, Tubi, and YouTube — earning 50M+ social views and developing a deep instinct for what makes content land.

Earlier in my career at WHSE Collaborative, I contributed to campaigns for brands like Fidelity, NFL, P&G, and Kimberly-Clark, sharpening my skills in creative production, analytics, and Adobe Creative Suite in fast-paced agency environments.

I thrive at the intersection of creativity, storytelling, and platform performance — whether it’s marketing a post-apocalyptic bass festival or bringing a rising comedian’s vision to life.